IGNOU MMPC-06 Marketing Management HELP BOOK With Important Questions For EXAMS | IGNOU PREVIOUS YEARS PAPERS

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BUY MMPC-06 Marketing Management HELP BOOK

IGNOU MMPC-06 Marketing Management In English Medium Book : for college kids – MMPC-06 Marketing Management    Book 2024-25, Students are advised that after successfully downloading their Book s, you’ll find each and every course Book s of your downloaded. Candidates got to create separate Book for the IGNOU Master Course, so as that it’s easy for Evaluators to ascertain your Book s.

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IGNOU MMPC-06 Marketing Management In English Medium Book: FREE IGNOU Book You can Get All students of university who needs to submit Books should download old Book  of the respective course of 2025 available above and submit at the concerned study center. The last dates will be 30th April and 30th October of every year until their registration is valid. New Book s will not be available any more for students as course was revised.

MMPC-06 English Topics Covered

Block 1 – Introduction to Marketing and Markets

• Unit 1 – Marketing: An Overview
• Unit 2 – Marketing Environment Analysis
• Unit 3 – Market Segmentation, Targeting and Positioning
• Unit 4 – Consumer Behavior

Block 2 – Product and Pricing Decisions

• Unit 1 – Product Decisions
• Unit 2 – Branding and Packaging Decisions
• Unit 3 – Product Life Cycles and New Product Development
• Unit 4 – Pricing Decisions

Block 3 – Distribution and Promotion Decisions

• Unit 1 – Integrated Marketing Communications
• Unit 2 – Advertising and Sales Promotion
• Unit 3 – Personal Selling and Managing Sales Personnel
• Unit 4 – Distribution Management

Block 4 – Sectoral Applications and Emerging Issues

• Unit 1 – Marketing of Services
• Unit 2 – Digital Marketing
• Unit 3 – Other Emerging Issues in Marketing

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IGNOU MMPC-06 Marketing Management HELP BOOK With Important Questions For EXAMS | IGNOU PREVIOUS YEARS PAPERS

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